Julie and Daniel Desrochers from Desrochers Realty Group and Coldwell Banker Burnett explain some of the mistakes that sellers often make when putting their homes on the market.
Not preparing your home well:
Your home should be free of clutter and staged
Listen to your realtors advice on painting and updates. Your realtor will advise you on what is a good thing to do that will appeal to the largest amount of buyers, listen to them.
We have many sellers that are very hesitant to paint a home the colors we tell them or replace countertops with what we suggest and then once it is done they realize that it is more appealing to larger amounts of buyers.
Furniture should be staged to show how large or well a room flows. This can be very different than how you would set up the room for actual living.
Not cleaning out closets and garages. Overflowing closets and garages give them impression to a buyer that there is not enough storage in a home.
If your home is empty, please have it staged. It will show so much better with furniture in it.
Not hiring a realtor to sell your home
You really need a guide to help you through the process.
You need someone that is objective. You may love your yellow walls but you need someone who knows what the market wants and can guide you to do what is important and that is going to command the highest sale price for your home.
Pricing can also be tough, we meet with a lot of people that either think their home is worth more than the market will handle or less. You need an experienced agent to give you an accurate list price. This can get clouded by emotions and wishful thinking.
There are tactics to pricing a home. If you think your home is worth $300,000 you don’t want to price at $305,000 assuming buyers are going to negotiate. The reason is buyers usually look in $25,000 to $50,000 increments so if a buyer is only looking up to $300,000 they will miss your house at $305,000.
Agents will also have more experience negotiating than you do.
Agents are experienced with all of the paperwork and issues that may arise and can help make sure the process goes smoothly.
All this being said make sure you are listing with a good, experienced agent.
Not having professional photos taken
Probably one of the biggest mistakes I see people make that is easy to fix. 90% of home buyers start their search online.
You have to look at marketing your home online like online dating. Would you post a picture of yourself online where you had no makeup on, it was fuzzy and out of focus and you were in a dark room? Of course not so the pictures of your home shouldn’t look like that either. You want your home to look amazing in your pictures so you get more buyers through the door. All blinds should be open, all lights on, all clutter put away. The professional taking the pictures should specialize in taking pictures of homes, they should be edited, they should have a wide lensed camera, etc.
Sellers have to really prepare for that picture shoot
Neglecting necessary repairs prior to going on the market
Most buyers are not looking for a project. Having multiple things that are broken or not working suggests to buyers that you have not taken care of the home.
Buyers will use these things to negotiate during an inspection and will most likely attach a higher price to fix then that what it really costs. You better off doing them up front so they do not become an issue during the inspection.
A lot of buyers are putting all the cash they have in to a down payment so don’t have the funds to deal with these repairs once they move in.