Ultra Violet 18-3838 — know it, memorize it, love it. Well at least designers hope you do. This shade of purple is this year’s Pantone Color of the Year and that means you’ll soon start seeing it everywhere. In home decor and on your clothes. Mall of America Trend Expert Sara Rogers stopped by to show us how the fashion industry is already taking notice.
Sara says while stores are trying to get rid of winter inventory, they’ll be bringing in more Ultra Violet for Spring.
Ultra Violet Sweater, Forever 21 $27.90
White Jeans, True Religion $169
Silver Sequin Pump, DSW $69.99
White Moto Jacket, Forever 21 $42.90
Floral Dress, A’Gaci $25.13
Black Ankle Bootie, DSW $99.98
Black Leggings, Macy’s $49.50
Leopard Jacket, Anthropologie $248
Necklace, Anthropologie $29.95
Camisole, Anthropologie $58
Jeans, Buckle $64.95
Backless Loafer, Forever 21 $24.90